TikTok Ads.
Short video that sells — from discovery to TikTok Shop checkout.
On TikTok, people discover products through entertainment, and many buy without leaving the app. We combine native-feeling creative, creator content and TikTok Shop campaigns so attention turns into orders, not just views.
Role in the funnel
Discovery → Commerce
Best for
- Consumer brands with visual products
- TikTok Shop sellers
- Reaching Gen Z and young millennials
- Fast product launches and trends
Formats & campaign types
TikTok Ads
In-Feed ads
Full-screen video in the For You feed, made to look and sound native.
Spark Ads
Boost organic posts from your account or creators, keeping likes, comments and credibility.
TikTok Shop campaigns
Product and LIVE campaigns that drive gross merchandise value directly in the app.
Lead generation
Instant forms inside TikTok for service and education businesses.
Creator collaborations
KOC and creator content licensed for ads — the format TikTok users trust most.
What's included
- 01TikTok Pixel, Events API and Shop tracking
- 02Creative strategy: hooks, scripts and trends
- 03Creator / KOC sourcing and Spark Ads authorization
- 04Campaign structure for video and Shop goals
- 05Weekly creative refresh and GMV reporting
KPIs we track
- GMV & Shop ROAS
- Cost per purchase
- 2s / 6s view rate
- CTR
How we optimize
Native beats polished
Creator-style video usually outperforms studio ads — we brief for that.
Volume of creative
TikTok creative wears out in days, so we plan a steady pipeline of new hooks.
Hook in 2 seconds
We read 2-second and 6-second view rates to know which openings to scale.
Shop and ads together
Organic content, LIVE sessions and ads are planned as one calendar around mega-sale days.
Proof in practice
Case Study
Channels
Other channels
Let's begin
Let's find where your growth is leaking.
Most agencies wait for a brief. We start with an audit. In 45 minutes, we review your brand and ad accounts and show where budget is being lost — before you commit to anything.
- 01Brand, campaign & tracking review
- 02Benchmark against your industry
- 03Three quick-win growth opportunities
Your Digital Ally, Always.