Solutions
E-commerce Growth.
More revenue from every channel you sell on.
Revenue = traffic × conversion rate × order value × repeat purchase. We work on all four at once — across your website, Shopee, Lazada and TikTok Shop — and report sales and ad data side by side, so you always know what growth really costs.
Sound familiar?
Is your online store stuck?
Plenty of traffic, but visitors browse and leave without buying.
Fully dependent on marketplaces — squeezed on price, no customer data.
ROAS keeps falling: costs rise, revenue does not keep up.
Customers buy once and never come back.
A different approach
Buying traffic vs. building a growth engine
Spending more on ads is the most expensive way to grow. We pull every lever before we push the budget.
Buying more traffic
- ✕Only one lever: ad budget
- ✕Website and marketplaces run separately
- ✕Platform-reported ROAS taken at face value
- ✕Mega-sales planned at the last minute
- ✕No plan for second purchases
Growth engine
- Traffic, conversion, order value and retention together
- Website, marketplaces and ads planned as one
- Revenue, cost and margin reported monthly
- Campaign calendar built around mega-sale days
- CRM, Zalo OA and remarketing for repeat buyers
Four growth levers
Small gains on each lever compound
Traffic
The right shoppers from Meta, Google, TikTok and marketplace ads.
Conversion
Product pages, offers and checkout that turn visits into orders.
Order value
Bundles, upsells and free-shipping thresholds that lift basket size.
Retention
Remarketing, CRM and Zalo OA that bring customers back.
- 01
Traffic
The right shoppers from Meta, Google, TikTok and marketplace ads.
- 02
Conversion
Product pages, offers and checkout that turn visits into orders.
- 03
Order value
Bundles, upsells and free-shipping thresholds that lift basket size.
- 04
Retention
Remarketing, CRM and Zalo OA that bring customers back.
Shopper journey
Where we work along the path to purchase
Each step has its own leak — and its own fix.
Inspire
Discover
Short video, creators, Demand Gen and social ads.
Be found
Search & compare
Shopping ads, marketplace search and SEO product pages.
Convince
Product page
Images, reviews, clear benefits and trust signals.
Remove friction
Checkout
Simple checkout, payment options and cart recovery.
Bring back
Repeat
Post-purchase care, loyalty offers and remarketing.
Channels we run
One growth engine across every storefront
Each channel plays a role — together they lower your cost per order.
D2C website
Your own store, your own customer data.
- Product page & checkout CRO
- Conversion tracking & GA4
- SEO for categories and products
Shopee & Lazada
Where much of Vietnam’s ecommerce demand already is.
- Listing & store optimization
- Marketplace ads & affiliate
- Mega-sale campaign planning
TikTok Shop
Discovery and checkout in the same app.
- Shop & LIVE campaigns
- Creator / KOC partnerships
- Spark Ads
Meta & Google
Demand creation and capture outside the marketplaces.
- Advantage+ & catalogue ads
- Performance Max & Shopping
- Remarketing
Retention
Grow lifetime value, not just first orders.
- CRM & customer segments
- Zalo OA & notifications
- Loyalty and repeat offers
Data layer
One view of sales and spend.
- Unified sales & ad dashboard
- Margin-aware reporting
- Weekly budget reallocation
Roadmap
From audit to compounding revenue
- 1
Weeks 1–2
Audit
Tracking, channel mix, product pages, margins and the biggest leaks in the funnel.
- 2
Weeks 2–4
Fix the foundation
Tracking rebuilt, campaigns restructured by product line, quick conversion wins.
- 3
Months 2–4
Grow
Weekly budget reallocation, creative testing, mega-sale calendar.
- 4
Month 4+
Compound
Order value and retention programs on top of a profitable acquisition engine.
What you get
- Ecommerce audit & growth plan
- Paid media across Meta, Google and TikTok
- Marketplace ads & store optimization
- Mega-sale campaign planning
- Product page & checkout optimization
- Creative & creator content
- Retention & remarketing programs
- Unified sales and ad dashboard
- Monthly revenue, cost and margin review
What we measure
- Revenue & GMV
- ROAS & cost per order
- Conversion rate
- Average order value & repeat rate
Proof in practice
Case Study
FAQ
Common questions
Should we focus on our website or the marketplaces?+
Usually both. Marketplaces bring volume today; your website builds margin and customer data. We set the balance based on your margins and goals.
Why look beyond ROAS?+
Platform ROAS can count sales that would have happened anyway. We track total revenue, cost and margin so growth is real and profitable.
How do you prepare for mega-sale days?+
We plan four to six weeks ahead: offers, stock, creative, budgets and a warm-up phase so ads convert an audience that is already interested.
Do you manage the stores themselves?+
We focus on growth — ads, listings, campaigns and optimization. Day-to-day operations like customer service and fulfilment usually stay with your team.
Services
Related services
Let's begin
Let's find where your growth is leaking.
Most agencies wait for a brief. We start with an audit. In 45 minutes, we review your brand and ad accounts and show where budget is being lost — before you commit to anything.
- 01Brand, campaign & tracking review
- 02Benchmark against your industry
- 03Three quick-win growth opportunities
Your Digital Ally, Always.